Hey,

The difference between an app that fails and one that makes millions comes down to one thing.

Most developers think they understand this principle, when they’re actually dooming themselves to failure.

Apps die because of ideation, before they’re even launched.

The reason for this is that most developers treat development like a science instead of an art.

Think about it like this.

App ideation is like painting a masterpiece.

When you sit down to paint, you want to create something unique, aesthetically pleasing, and leave a lasting impression on the viewer.

The goal isn’t to throw as much paint on the canvas as possible.

Yet this is how most developers create apps. They stack as many features as possible, thinking this will make people want their app. Instead, people are confused and don’t care.

You want to make a Renaissance painting or a minimalist handcrafted ceramic bowl, not a preschool artwork soaking in paint.

Think of Maslow’s hierarchy of needs. You need to target people’s desires and problems.

Take Rizz.App that has approximately 1.5 million users.

The concept is simple yet extremely popular, helping users become more attractive and better at landing dates.

MyFitnessPal is also not complicated, enabling users to track calories and stay healthy.

Natively makes it easy for users to turn ideas into apps with just a few prompts, so customers can start making money without having to spend thousands on a developer.

What do all of these apps have in common?

They solve painfully obvious problems.

So what should you do?

The first step is to start generating ideas and get quick feedback from your target audience.

Talk to friends and family, post on Reddit, reply to YouTube comments. Do whatever you can to get quick feedback on your initial ideas, and then start creating a prototype.